欧洲杯外围

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欧洲杯外围

 

图片字体版权意识,知多少?

 

ZUOTIANYOUYIZHANGHEIDONGZHAOPIANBEIMOUTUPIANWANGXUANCHENGBANQUANMAIJIAYAOSHUQIAN,ERYINFALEXILIEDUIYUCIWANGZHONGDUOTUPIANBANQUANDEZHIYI。DAZHONGDEZHIYIDIANDUOJUJIZAI:HAOXIESHISHEYINGSHISUISHOUPAIZHANGZHAOPIANTIESHANGSHUIYINJIUXUANCHENGYOUBANQUANLE,QIZHONGBAOHANLEZHONGDUOPINPAIDELOGO,SHENZHIGUOQI、GUOHUIYEYOU,HAIYOUHENDUOZHIMINGQIYECHUANGSHIRENDEXIAOXIANGZHAOPIANDENG......

 

LINGWAITONGGUOWANGYOUDEZHONGDUOFANKUIZHONGDEZHI,GUONEIHENDUOQIYEDOUYOUBEICITUPIANGONGSIQISUDEJINGLI,QIZHONGYEBUFAZHIMINGDAGONGSI,DANGRANTAMENQISUDEDUIXIANGZHONGDIANJIUSHIZHENDUIYUDAZHONGXINGGONGSI,YEJIUSHI"YOUQIAN"DEQIYE,YINWEIDUIYUDONGBUDONGJISHIWANDEQINQUANPEICHANGQUAN,YIBANDEXIAOGONGSIYESHIPEIBUQIDE。

 

ZHEIXIENIANSUIYIYIDONGHULIAN/ZIMEITIDEXUNSUFAZHAN,DUIYUTUPIANDESHIYONGXUQIUYESHIYUELAIYUEDADE,BIRUWOMENZAIHENDUOGONGZHONGHAOHUOQITAZIMEITIPINGTAIZHONGDOUNENGKANDAODALIANGDETUPIAN。SHUBUZHIZHEIQIZHONGHENDUOTUPIANDELAIYUAN,JIUSHILAIZIYUZHEIXIESHANGYEBANQUANTUPIANDEGONGSIWANGZHAN,NEIMERUGUOQIYEBIANJIRENYUANDOUMEIYOUZHEIZHONGBANQUANYISHI,NEIMEJIUHENRONGYIBEIZHEIXIEGONGSIDINGSHANG。

 

SHUODAOZHEIWOXIANZAIKEYIGAOSUNI,WEISHENMEWOJINGCHANGXIEDEWENZHANGHENSHAOFANGTUPIAN,YAOMESHIYONGZIJISHEJIHUOZIJIPAIDETUPIAN,YIFANGMIANJIUSHIWEILEBIMIANBANQUANFENGXIAN。

 

为何那么多企业容易被"坑”?

 

欧洲杯外围WOZHEILIJIUBUQUSHUOTUPIANGONGSIDESHENMEWENTILE,WORENWEIZUIZHUYAOYUANYINHAISHIDUOSHURENBULEJIESHENMESHIBANQUAN,ZONGYIWEIJIUYIZHANGTUPIANMA,YONGYIXIANENGZENYANG?BUYAOSHUOHENDUOQIYEJIABULIJIELE,JIUSHIHENDUOSHEJICONGYEZHEYEBUYIDINGLEJIE。

 

ZHEIFANGMIANWOYESHIZIJICHUANGYE2、3NIANHOU,CAIMANMANLEJIEYIXIESHIZHIQINGKUANG,SHUODAOBANQUANDANGRANBUZHISHITUPIAN,HAIYOUWOMENDIANNAOLISUOANZHUANGDEDIANNAOZITI,DUOSHUYESHIYOUBANQUANDE。TUPIANBANQUANWOSUANSHIZHIDAODEZAOYIXIE,WOZAI2006NIANDIYIJIAGUANGGAOGONGSIGONGZUOSHIJIUYOULEJIEDAO,ZONGJIANYEHEWOSHUOGUO,WANGSHANGDETUPIANDUOSHUDOUBUNENGSUIBIANYONG,GONGSIDANGSHIYOUMAIYITAOTUPIANGUANGPAN(YIQIANDETUKUGONGSIJIUSHIMAIGUANGPANDE),DANYEBUQUEDINGSHIFOUNENGZHIJIESHANGYONG。

 

欧洲杯外围DANGSHIGONGSIYOUZUOYIXIESHANGYEDICHANLEIGUANGGAO,ERQIZHONGHENDUOCHUANGYIDOUSHIYOUZHAOXIETUPIANSUCAI,ZAIZHONGXINCHULIJIAGONGHECHENGHOUSHIYONGDE,ZHEIYANGJIDADAOLEDUTEDEXIAOGUO,YEJIAOHAODEBIKAILEBANQUANFENGXIAN。DANZAIZITISHIYONGSHANG,WOJIDEDANGSHIDEGONGSIYEMEIYOUSHENMEZITIBANQUANDEYISHI,KENENGSHIDANGSHIDEZITIGONGSIHENSHAOQISUBA,FANZHENGYIKAISHIZUOSHEJI,DOUSHIQINGYISEYONG“MOUZHENG”DEZITI,ZONGJIANSHUOTAJIADEZITIGUIFANXIE,SUOYIZHIHOUJINIANDOUXIGUANLEYONGMOUZHENGZITILAIZUOSHEJI,RANHOUDAJIESHANGYECHANGHENDUOMOUZHENGZITI(XIANZAIYESHI)。

 

ZHIDAOHOULAI,JIULUXUTINGDAOTONGXINGHEKEHUFANYINGSHUO,JINGCHANGYOUSHOUDAOMOUZHENGFALAIDELVSHIHAN,FAXIANHENDUOQIYEYOUBEIQISUYAOFAKUANJIWANDAOJISHIWANDELIZI。CHULEMINGXIANDEBANQUANZITI,HAIYOUYIGEZITIYESHIRONGYIBEICAIKENGDE,BIRUWEIRUANYAHEIZITI,DUOSHUWindowsDIANNAOSHANGDOUYOUMORENANZHUANG,WOMENDUOSHURENDOUYIWEISHIWEIRUANJIADE,YIWEIKEYISUIBIANYONG,RANHOUJIUYOUBUSHAOQIYEYINWEIYONGLEWEIRUANYAHEIZITIERJIEDAOQISUSHU,JUCHENGWEIRUANYAHEIDESHANGYESHIYONGBANQUANYESHISHUYUZITIGONGSI,YAOSHANGYONGYEDEMAISHOUQUAN。

 

自此之后,我们团队基本上不敢再用这些版权字体了,毕竟很多客户能花一笔设计费来做LOGO设计+VI设计欧洲杯外围就已经不错的啦,你要他们要买一套字库字体,每年还得给字体公司交个几千上万的年费,那肯定是不现实的(知名大企业除外)。

 

HAIHAONI,QIANXIENIANKAISHIYIJINGLUXUCHUXIANLEBUSHAOMIANFEIKESHANGYONGDEZITI,BIRUSIYUANHEITI、HEIYUANSONGTI,HAIYOUZHANKUXILIEZITI、PANGMENZHENGDAOZITIDENGDENG,ZHEIXIEZITIYEJIBENNENGGOUMANZUCHANGGUIDEPAIBANSHEJIXUQIULE。BUGUOYAOWANQUANDEBIMIANBANQUANFENGXIAN,ZUIHAOHAISHIZHAOSHEJISHIDINGZHISHEJIQIYEZHUANSHUDEZITI,BIRUTENGXUN、oppo、vivoMUQIANDOUYOUHUAZHONGJINTUICHULEZIYOUPINPAIZHUANYONGZIKU。

 

对于没有预算出专用字库的企业,五源设计团队建议品牌LOGO的标准字体,是必要根据自身品牌定位来设计企业专属字体的。在图片使用上(不论在哪个媒介),最好用自己拍的照片,或者由设计公司欧洲杯外围定制设计的图片,才能真正有效的规避版权风险,也更能够积累自己的品牌价值。

 

版权意识知多少,
企业全员要知道。
设计不等于开支,
自主版权价更高。

 

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2019-04-12

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欧洲杯外围

 

 

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